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Five Dollar Shake
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Wednesday, November 07, 2007

What a great idea !
Now I wont have to go in and try to find some one who speaks English to help with directions when I am lost any more.

Gasoline pump maker Gilbarco Veeder-Root on Wednesday unveiled a new service that lets drivers use Google (NSDQ: GOOG) Maps at the pump to get directions to destinations chosen by gas station owners.
The service, unveiled at the National Association of Convenience Stores conference in Atlanta, is part of Gilbarco’s Applause media system, which has been incorporated in its Encore pumps with color screens and Internet connections. Applause is an extension of Gilbarco’s SMART Merchandising system that retailers can use to display promotions and advertisements, and offer coupons through the pump’s receipt printer.

Gilbarco plans to begin testing of the Google service early next month, company spokeswoman Lucy Sackett told InformationWeek. The company hopes to roll out the service later in the month to about 3,500 pumps across the United States.

You can read the rest here.

Jenn • 05:57 PM •

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